At the heart of the offering is JourneyLab, a proprietary AI and data-driven platform that maps real buyer behavior to provide structure and visibility to every stage of the journey. By applying "customer science" to decode complex buying groups, Pretzl empowers marketers to deliver personalized, outcome-focused programs that move customers toward real business impact. Built by uniting five industry-leading agencies—Agent3 Group, Publitek, This Machine, Twogether, and Velocity Partners—Pretzl offers the strategic depth of a traditional agency with the technical efficiency of a SaaS vendor. The result is a more agile, signal-led approach that drives measurable improvements in buyer experience, pipeline growth, cost reduction, and speed-to-market.
Key Services:
Strategy: Journey strategy, brand positioning, and GTM transformation.
Creative & Experiences: Content marketing, concepting, production, and digital experiences.
Media & Activation: ABM (Account-Based Marketing), demand generation, and media planning/buying.
Technology Acceleration: AI adoption, tech stack modernization, and MarTech deployments.
Communications & Communities: PR, social media, community/influencer marketing, and SEO/GEO.
Sector Specialisms
- Technology (including Software, SaaS, and AI scale-ups).
- Manufacturing (Industrial automation and electronics).
- Financial Services (Banking, Fintech, and institutional finance).
- Professional Services (Consulting and specialized service providers).
Locations
UK
- London
- Bath
- Cheltenham
- Glasgow
- Luton
- Manchester
- Marlow
USA
- New York
- San Francisco
- Seattle
- Porland
Hambourg, Germany
Sydney, Australia
Client Highlights
Salesforce, ServiceNow, Cisco, Intel, Dell, Lenovo, Workday, InVision, Ubiquity, Mouser, Kohler, Canfor, NTT DATA, State Farm, and McDonald’s.